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Marketing for local shops and retailers

Before driving to a shop, people check that it has what they want and that it is open. A regional retailer who answers those two questions online keeps sales that would otherwise go to a city or a website.

01 · The search

How your customers find you.

Shoppers search for the product first and the shop second. They want to know whether someone nearby stocks it today.

Gift shops, clothing, hardware, nurseries, florists and homewares all face the same question: is it worth the trip?

02 · The gaps

Where customers drop off.

No list of what you stock

Brands and product ranges are what people type.

Hours that change without notice

Especially around holidays and market days.

New stock nobody hears about

The delivery arrives, and only people who walk past find out.

03 · The fix

What we do about it.

Ranges and brands online

A website listing what you carry, even without online selling.

New arrivals shown

Social media for stock, seasons and events.

An accurate listing

Google Business Profile with products, hours and photos.

Every plan is written for one business after a business check. There are no packages.

04 · Questions

What owners in your trade ask.

Do we need an online store?

Not always. Many regional shops do well just by showing what they stock and making it easy to call or reserve.

How should we advertise a sale?

Honestly. The ACCC warns that storewide claims and was-now prices can mislead when exclusions apply or the higher price was not genuine.

Start here

Where are you losing customers?

Ask for a business check. We follow the same path your customers take, from their search to your door, and show you in plain English where they drop off.

Ask for a business check [email protected]