Home/Who we help/Hair and beauty salons

Marketing for hair and beauty salons in regional towns

Salon clients are loyal once they find the right person. The work is getting that first appointment, and it is nearly always decided by photos and by how easy it is to book.

01 · The search

How your customers find you.

New clients arrive two ways: they have just moved to town, or they are unhappy where they are. Both search, scroll through photos of real work and look for online booking.

Most do this in the evening, when the salon is closed.

02 · The gaps

Where customers drop off.

No booking outside opening hours

The client is ready at nine at night. You are not there.

An Instagram page as the only presence

It looks lovely and is invisible to a Google search.

Prices nowhere to be found

People assume the worst and move on.

03 · The fix

What we do about it.

Work on show

Social media built from your own photos, with clients' permission.

Found in search

Google Business Profile with services, prices and a booking link.

A home for it all

A website with services, prices, the team and booking.

Every plan is written for one business after a business check. There are no packages.

04 · Questions

What owners in your trade ask.

Can we post client before and after photos?

With the client's permission, and without editing that changes the result. Images must not give a false impression.

Do you work with salons that offer cosmetic injectables?

Advertising those treatments has strict health rules. Our specialist team at Molar & Main handles health and aesthetic clinics.

Start here

Where are you losing customers?

Ask for a business check. We follow the same path your customers take, from their search to your door, and show you in plain English where they drop off.

Ask for a business check [email protected]