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Why customers cannot find your business on Google
You search for what you do, in your own town, and your business is nowhere. It is one of the most common worries owners bring to us, and the cause is usually one of seven things.
01 · Check these first
The quick ones
1. No verified Google Business Profile. Without one you will struggle to appear on the map.
2. The wrong category. If Google thinks you are something else, it will not show you for the right searches.
3. Details that disagree. A different name, address or phone number on your website, profile and directories weakens all of them.
4. A profile with almost nothing in it. No services, no photos, no hours.
02 · Then these
The slower ones
5. No page about that service. If your website never mentions hot water repairs, Google has no reason to show it for that search.
6. A website Google cannot read well. Very slow pages, pages that are images of text, or a site that blocks search engines by mistake.
7. A new website. New sites take time to appear. This one is patience, plus steady work.
03 · What to do
Start with a look from the customer's side
Search as your customer would, on a phone, from outside your own wifi. Note what appears above you and what those businesses show that you do not.
That is exactly what a business check does: we follow the path from the search to your door and show you where people drop off. Ask for a business check.
04 · Quick answers
In one line each.
Why does my competitor show up and I do not?
Usually a more complete profile, more reviews, or pages that match the search more closely.
Why do I show up for my name but nothing else?
Google knows who you are but not what you do. Service pages and a complete profile fix that.
Can I pay Google to rank higher?
You can pay for ads, which appear separately. Payment does not change unpaid rankings.
05 · Keep reading
More plain guides.
Start here
Want someone to look at yours?
Ask for a business check. We look at your business the way a customer does and tell you plainly what we find.